It's YOUR time to #EdUp with Greg Clayton (https://www.linkedin.com/in/gregory-clayton-8805a27/) President of Enrollment Management Services, & Katie Tomlinson (https://www.linkedin.com/in/katietomlinson/) Senior Director of Analytics & Business Intelligence, EducationDynamics (https://www.educationdynamics.com/)
In this episode, recorded Live from the 2026 InsightsEDU Conference (https://insightsedu.educationdynamics.com/event/76d0a0d5-6bb6-4b4e-92e7-6b0603bb7b80/home?utm_source=google&utm_campaign=ems%20ggps%7CInsightsEDU%202026&utm_medium=cpc&utm_term=insightsedu-brand&gad_source=1&gad_campaignid=22884462403&gbraid=0AAAAADdDjPnZGUj8CtgLjMSuyWPI4L7xS&gclid=CjwKCAjw7_DEBhAeEiwAWKiCC61lwMWfYpwCZWfXpfDnR1U_tFZixiyghKoj4NAoZolMUF-2V5BS8xoCpGoQAvD_BwE) in Fort Lauderdale, Florida, February 17-19,
YOUR host is (https://www.linkedin.com/in/drjodiblinco/)Dr. Joe Sallustio (https://www.linkedin.com/in/joesallustio/)
How does the Modern Learner Report (https://www.educationdynamics.com/higher-education-landscape/?utm_campaign=modern+learner+2025&utm_source=eddy-website&utm_medium=content+download&utm_term=market+research&utm_content=cta-button)show 51% of students now use AI to research schools up from 37% last year when the funnel is dead & students orbit multiple institutions simultaneously?
Why do 40% of students after inquiry still add more schools & 28% evaluate other schools after enrollment requiring continued marketing even when students are in the seat?
What makes discoverability get you seen but alignment get you chosen when career sits at the center of the orbit & admissions counselors need career counselor training not just application processing?
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Episode link: https://play.headliner.app/episode/31738159?utm_source=youtube
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